Clear steps, fixed starters, and work you own.
How an engagement runs, how pricing works, and who owns what at the end. Read this before the first call, so that call can be about you.
The four steps
From first call to handover.
Every engagement follows the same four steps. You always know what happens next, what you’ll get and what we need from you.
Conversation
Is there a fit?
A short conversation
You tell us the moment you’re in. We ask questions, share how we’d approach it, and say honestly if we’re not the right team.
- You get A clear next step
- We need 30 minutes
- Cost Free
Diagnostic
What’s really going on?
A fixed-scope diagnostic
We look closely at the problem through the right practice: a brand audit, a discovery sprint or a process audit. The findings are useful even if you stop here.
- You get Findings and a plan
- We need Access and a few interviews
- Cost Fixed fee, agreed first
Program
Do the work, together
The program
We do the work with you, in short cycles. Every week there is something you can see or click, and a written update on what changed.
- You get Working results each week
- We need A decision-maker, weekly
- Cost Quoted after the diagnostic
Handover
Run it without us
We hand over the system, not just the files: rules, playbooks and training, so your team can run it without us.
- You get Everything we made, documented
- We need Your team’s time to learn it
- Cost Included
Ways to start
Three starters. Fixed scope, fixed fee.
Each starter answers one question well, in a set time, for a price agreed before we begin. You keep the findings, whether or not you continue.
Starter Brand
Brand clarity audit
We review how you show up today and where the story breaks. You get a short report with what to fix first.
Fixed scope, fixed feeYou keep the findings
Starter Product
Product discovery sprint
We test the problem with real users and shape the first version. You get evidence, key flows and a build plan.
Fixed scope, fixed feeYou keep the findings
Starter Process
Process audit
We map one workflow end to end and cost where time is lost. You get the map, the fixes and what is worth automating.
Fixed scope, fixed feeYou keep the findings
Pricing
How pricing works.
We price after we understand the problem, never before. You always have a written price before any work starts.
Step 1
The conversation
Free. Thirty minutes to see if there is a fit, and an honest answer if there is not.
Step 2
Starters
A fixed scope and a fixed fee, agreed in writing before we start. No surprises at the end.
Step 3
Programs
Quoted after the diagnostic, once we agree what success looks like and how we will measure it.
Ownership
Who owns what.
Clear from the first proposal, so nobody has to ask at the end.
Yours
Everything we make for you.
- Names, identities and brand files
- Designs, prototypes and code
- Research, content and findings
- Maps, playbooks and automations
Ours
How we make it.
- Our methods and frameworks
- Our tools and templates
- Our ways of running workshops and reviews
You’re free to keep using our methods in your own business after we leave.
The studio
One team, three practices.
CratX is built on one idea: what people love and how a business delivers it should be designed together. So brand, product and process sit with one team, in one plan, with one person accountable for all of it.
We work remotely with teams across time zones, and plan our sessions around your working hours.
We say what we think.
Including when we’re not the right team for the job.
We show work early.
In a form you can use, click or test, not a slide about it.
We leave you able to run it.
Rules, files and training, so the work keeps going without us.
Questions
Everything people ask before they start.
If yours is not here, ask us directly.
How do we start?
Starting
With a free conversation. If there’s a fit, we suggest a fixed-scope starter or go straight to a program, depending on how clear the problem already is.
How is work priced?
Pricing
After we understand the problem, not before. Starters have a fixed scope and a fixed fee. Programs are quoted once we’ve agreed what success looks like.
What do you need from us?
Your time
One person who can make decisions, access to your customers and data, and time for a weekly working session.
Who owns the work?
Ownership
You own what we make for you: designs, code, content and research. Our methods, tools and frameworks stay ours, and you’re free to keep using them in your business.
Do you work with teams outside Nigeria?
Where
Yes. We work remotely across time zones, and plan sessions around your working hours.
When are we not the right team?
Fit
When you need a large in-house team placed for years, or only want a logo with no change behind it.
What happens after the first call?
After the call
You get a short written summary: what we heard, how we would approach it, and the starter or program we suggest. Nothing is booked until you say yes.
How will we know how it is going?
Updates
Every week you get a written update on what changed and what comes next, and something you can see or click.
Can we work with just one practice?
Practices
Yes. Each practice stands on its own. We only bring in the others when the problem needs them, and we will say why.
Contact
Ready when
you are.
A short note is enough. We’ll reply promptly with a time to talk.
- Launching something new
- People don’t get what we do
- Product stopped growing
- Growing and getting messy
- Entering a new market
- Not sure yet
Anything we should know?